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PRIVACY AND COOKIE POLICY


SUMMARY OF OUR PRIVACY POLICY

HOW ARE YOUR DATA USED?

Your data collected online and in-person are used, among other purposes, to manage your registration as a user, to manage your product and service purchases, to answer your questions, and if you wish, to provide you with personalized communication services.

WHY DO WE USE YOUR DATA?

We have legal bases to process your data for various reasons. The main reason for using your data is to fulfill the contract you agreed to when you registered, made a purchase, or used any of our services or features. Additionally, your data may be used for other reasons such as answering your questions and sending you newsletters you requested.

WITH WHOM DO WE SHARE YOUR DATA?

Your data is shared with service providers who support us and provide assistance. These are the shipping companies or third-party supplier companies we have agreed upon.

YOUR RIGHTS

You have the right to access, edit, or delete your personal data. In some cases, you also have other rights such as objecting to the use of your data or objecting to the transfer of your data as detailed below.

We recommend that you read the entire Privacy Policy below to understand how we use your personal data and your rights over this data in detail.

 

BEFORE WE BEGIN...

● In this Privacy Policy and Cookie Policy, regardless of the method you use to interact with us (online or in-person), you will find all relevant information regarding the use of personal data of users and customers within the scope of our usage.

● If you wish to learn about cookies or similar devices that can be installed on the devices our customers and users connect to, we recommend referring to the Cookie Policy.

● We operate with a transparency understanding to help you understand what we do with your personal data, the consequences of how your data is used, and your associated rights.


 o  we grant permanent access to all information specified in this Privacy Policy and Cookie Policy so that you can refer to it whenever you want. Additionally,

o as you interact with us, you will find more information about how we use your data.

● In the Privacy Policy and Cookie Policy, there are some terms regularly used:

   o When we refer to our Platform, it generally encompasses any channel or tool, digital or in-person, that you might have used to interact with us. The main platforms include:

▪ Our website.

▪ Physical Store.

 

YOUR PERSONAL DATA PROCESSING PURPOSES

Depending on our processing purposes from time to time, we may need to process certain data as outlined below. While these may vary depending on the circumstances, they typically include:

▪ Identifying data (such as your name, surname, image, language, country of contact, contact details, etc.);

▪ Economic and transactional information (such as payment or card information, purchases, orders, returns, etc.);

▪ Connection, location, and/or navigation data (such as location data, device ID, or advertising ID, etc.);

▪ Advertising information (such as whether you subscribe to our newsletter);

▪ Information about your tastes and preferences.

Please note that when we ask you to provide your personal data to access any feature or service on the platform, some fields may be marked as mandatory because they are necessary to provide you with the service or to access the feature. Please consider that if you do not provide such information to us, you may not be able to complete your user registration or benefit from such service or features.

In some cases, a third party may provide us with information about you by using a feature or service on the platform. For example, they may send you a gift card or ship an order to your address. In such cases, your data will only be processed concerning the feature or service as specified in the Privacy Policy and Cookie Policy.

In other cases, we may passively collect information about you using navigation cookies or other similar tracking tools on our platform and in the communications we send to you.

Depending on how you interact with our platform, for example, depending on the service, product, or function you wish to use, your personal data will be processed for the following purposes:



PURPOSES 
INFORMATION CONTENTS
  1. To manage your registration as a platform user 

If you decide to become a registered user of our platform, we need to process your data to identify you as a platform user and to provide you access to different functions, products, and services as a registered user. You can cancel your registered user account by contacting Customer Service.


Please note that all information collected through various channels on the platform, including your activity history, which includes your purchases, will be associated with your account.

  1. For the development, implementation, and execution of the purchase or service contract you have made with us on the platform. 

This purpose includes the following: Contacting you for updates or informative notifications related to functions, products, or services under the contract, including determining customer satisfaction levels through quality surveys and regarding the service provided; Managing payments for products purchased independently of the payment procedure used. For example, if you choose to enable the feature to save payment information and shipping address for future purchases when purchasing any of our products from our website or application, where the function is available, processing the specified data is necessary to activate and develop this function. Allowing this feature enables the display of automatically completed payment data for your subsequent purchases. Thus, you don't need to enter this information for each new transaction, and this information is considered valid and current for future purchases.

You can change or cancel your payment information at any time from your registered user account on the website or in the "My Account" section of the application.

Activate the mechanisms necessary to prevent and detect unauthorized use of the platform, such as during purchase and return transactions, and potential fraudulent attempts against you and/or us. If we determine that the transaction may be fraudulent or if we detect abnormal behavior indicating fraudulent use of our features, products, or services, there may be consequences such as blocking the transaction or deleting your user account.

Managing potential exchanges or returns after the purchase transaction and handling stock status information requests for products, depending on the availability of these options from time to time, managing product reservations via the platform.

For billing purposes and to make receipts and invoices for purchases made from the platform available to you.

To fulfill requests or inquiries you submit to us via Customer Service

Only personal information strictly necessary to manage or resolve your request or inquiry will be processed.

If you contact us by phone, our conversations may be recorded to ensure our service quality and fulfill your requests.

  1. For marketing purposes. 

This purpose primarily includes processing your data for the following purposes:

Personalize the services we offer you and allow us to make recommendations based on your interactions with us via the platform and the analysis of your user profile (e.g., purchase and browsing history).

Manage your subscription to our newsletter, including sending you special information about our products or services through different channels (such as email or SMS). If enabled on your device, this information may also be provided to you in the form of instant notifications.

Websites and applications may show you internet advertisements that you may see when you visit, for example, social media. While the ads you see may be random, in some cases, ads related to your preferences or your purchase and browsing history may also be shown.

  1. For usability and quality analysis to improve our services

 If you access our platform, we want to inform you that we will process your navigation data for analytical and statistical purposes. For example, to understand how users interact with our platform and other websites and applications we deploy.

We also occasionally conduct quality surveys and activities to see our customers' and users' satisfaction levels and identify areas for improvement.


LEGAL AUTHORITY TO PROCESS YOUR DATA

The legal grounds for processing your personal data, for which we have permission, vary depending on the purpose of processing, as explained in the table below:


PURPOSE
LEGAL BASIS
  1. Managing your platform user registration

Your data is processed because it is necessary for regulating platform usage. In other words, in order for you to register as a user on the platform, processing your personal data is required. Otherwise, we cannot manage your registration.

We believe it is in our legitimate interest to associate data collected from various channels on the platform about your purchases and activities with your account.

  1. Development, implementation, and execution of purchase or service contracts

We process your data because it is necessary for us to enter into purchase or service contracts with you.

Processing some data related to the purchase process only occurs when requested by you or when authorization is given by you. For example, storing payment information for future purchases, processing data required for scanning receipts in the payment section of the application, or presenting features such as 'Coming Soon/Back in Stock' when available. Your consent supports the processing of this data by us. Additionally, when you visit our physical store and grant us permission, your location data is processed to provide certain features through our application.

We believe it is in our legitimate interest to verify and prevent unauthorized use of the platform (e.g., during a purchase or return process) or to analyze the effectiveness of various services on the platform, such as the Size Recommendation Tool. We believe this processing is beneficial for all parties involved: it allows us to protect you against potential fraudulent attempts by third parties, prevents unauthorized use of the platform on our end, and ensures the protection of interests for all our customers and society.

  1. Customer Service

We believe it is in our legitimate interest to respond to requests or inquiries you submit through various communication channels. We consider the processing of this data to be beneficial for you as it allows us to assist you adequately and respond to your queries.

Your data needs to be processed for the execution of the purchase contract when you contact us for the management of issues related to products/services purchased on the platform.

If your request pertains to exercising the rights outlined below or is related to products or services, we have the legal authority to process your data to fulfill our legal obligations.

  1. Marketing

We have the legal right to process your data for marketing purposes based on your consent. For example, your acceptance of receiving personalized information through different channels, accepting the sending of notifications on your device, configuring this in your device's privacy settings, granting permission through cookie settings, or agreeing to legal terms and conditions to participate in a campaign or publish pictures on the platform or our social media channels.

We believe it is in our legitimate interest to create profiles using the information we have about you (such as your browsing history, preferences, and purchase history) and the personal data you provide (such as age range or language) to offer personalized services on the platform or third-party platforms, and to participate in data enrichment. This processing is beneficial for you as it improves user experience and provides access to information based on your preferences.

  1. Usability and Quality Analysis

We consider it to be in our legitimate interest to analyze the usability of the platform and the level of user satisfaction to improve user experience and provide higher quality service. We believe this processing is beneficial for you as it enhances user experience and ensures satisfaction.

  1. HOW LONG WILL WE RETAIN YOUR DATA?

The duration for which we will retain your data will vary depending on the purpose of processing, as outlined below:



Purpose
Data Retention Period
  1. Managing your platform user registration
We will process your data for the duration of your registered user status (i.e., until you decide to terminate your subscription).
2. Development, implementation, and execution of purchase or service contracts

We will process your data for the duration necessary to manage your product and service transactions, including potential refunds, complaints, or requests related to the purchase of the mentioned product or service.

Sometimes, data may only be processed until the time you decide, such as when storing payment data requested for future purchases (where this feature is used).
  1. Customer Service 

We will process your data for the time necessary until your request or application is completed.

4. Marketing

We will process your data until you terminate your subscription or cancel your newsletter subscription.

Similarly, we will show you personalized advertisements until you change your device, browser, and/or cookie settings and revoke this permission.

If you participate in advertising campaign activities, we will retain your data for six (6) months from the end of the activity.

  1. Availability and quality analysis 

Your data will be processed intermittently until certain quality activities or surveys are conducted or until your browsing data is anonymized.

 

Your data will be processed for the duration necessary to achieve the stated purpose. However, during periods required to comply with applicable laws, the data will be appropriately stored and protected to fulfill any obligations arising from the processing of these data. After the expiration of each potential activity period, personal data will be deleted.

 

 

ARE YOUR DATA SHARED WITH THIRD PARTIES?

In order to provide you with the services we offer to achieve the purposes specified in the Privacy Policy and Cookies, we may need to grant access to your personal data to third parties who support us. Examples of these include:

  • Financial institutions,
  • Fraud detection and prevention organizations,
  • Technological and analytical service providers,
  • Logistics, shipping, and delivery service providers and partners, and/or their joint ventures,
  • Service providers related to customer service,
  • Service providers and partners related to marketing and advertising, such as advertising agencies, advertising partners, or social media, which may act as joint data controllers in some cases.

WHAT ARE YOUR RIGHTS WHEN YOU PROVIDE US WITH YOUR DATA?

We commit to keeping your personal data confidential and enabling you to exercise your rights. You can exercise your rights free of charge by sending us an email to our email address (info@avelizzo.com), specifying the reason for your request and the right you wish to exercise. If necessary, we may ask you to provide a copy of an identification document to verify your identity.

Additionally, we may offer you the opportunity to exercise your rights by making certain channels accessible on our platform or by adjusting your privacy preferences while using some of our services. Regardless of the purpose or legal basis for processing your data, the following rights are reserved:

  • Requesting access to the personal data held about you. If you are a registered user of the platform, remember that you can also check this information in the relevant section of your online account.

 

  • Requesting correction of the personal data held about you. If you are a registered user of the platform, you can also enter the relevant personal data section in your online account to change or update your personal data. In any case, please ensure that the personal data you provide to us voluntarily through any transaction is accurate and complete, and commit to informing us of any changes or updates to your data. You are responsible for any incorrect, inaccurate, or incomplete information provided in registration forms and any loss or damage that may arise from Platform, the responsible person of the Platform, or third parties.

 

 

  • Requesting the deletion of your personal data when it is no longer necessary for the purposes for which we process them or when we no longer have a legal basis to process such data.

 

  • Requesting the cancellation or limitation of the processing of your personal data. This may involve temporarily suspending the processing of data in some cases or keeping them for a longer period than necessary.

If you have given us permission to process your data for any reason, you also have the right to withdraw this permission at any time.

If you do not want us to send your information to third parties displaying advertisements to you, you can do so in several ways. You can change your preferences on your device, browser, and/or cookie settings, review the privacy policy and settings of social media sites where your profile is located, or send an email to the email address mentioned above, indicating your request.

If we have the legal authority to process your data based on your consent or for contractual purposes, you also have the right to request the transfer of your personal data. This reserves our right to receive your personal data in a regular, commonly used, and machine-readable format to enable you to directly transmit them to another institution without any hindrance from our side.

Additionally, if the processing of your data is based on our legitimate interests, you have the right to object to the processing of your data.

CHANGES TO THE PRIVACY POLICY

This Privacy Policy and Cookies content may be modified as deemed appropriate. In such a case, you will be informed through various channels on the platform (e.g., top notification, pop-up message, or instant notification). In cases where such changes affect your privacy, you may also receive a notification to review the changes, assess them, and, if necessary, object to any service or feature or terminate your subscription, sent to your email address. In any case, we recommend periodically reviewing this Privacy Policy and Cookies for any minor changes or interaction improvements. This document serves as a fixed point of information about our website or application.

 

INFORMATION ABOUT COOKIES

We use cookies and similar devices to facilitate your navigation on the platform, understand how you interact with us, and occasionally show you advertisements based on your browsing habits. Please read our Cookie Policy to understand the purposes of these cookies and similar devices, how you can manage your preferences, and other information that may be of interest to you.

COOKIE POLICY

This Cookie Policy includes information about the use of cookies and similar devices installed on the devices of our customers and users. In some cases, the use of cookies may involve the processing of personal information. Therefore, we recommend reviewing our Privacy Policy, which provides information on how our customers' and users' personal information is used, how you can exercise your rights, and the terms we use to refer to this platform (web, application, or physical store), which you can access from our site.

INFORMATION ABOUT COOKIES

What is a cookie?

Cookies are small text files that function as a tag identifying your device, such as your computer, tablet, smartphone, or similar, stored on your computer or device by websites, applications, or other platforms. Cookies are necessary for purposes such as facilitating navigation, learning about user interactions with platforms, and improving them. They are also used for showing advertisements tailored to user preferences and for other purposes detailed below. Cookies do not harm your computer or device.

When we refer to "cookies," we also refer to other similar technologies for collecting or setting information on your device or through your device (such as flash cookies, web beacons or bugs, pixels, HTML5 local storage), and SDK technologies for application formats. Similarly, the term "cookie" is also applied in the use of information collection techniques that assist in identifying your device, such as fingerprinting. In some cases, these technologies work with cookies to collect and store information to provide certain features or services on our platform or to show advertisements to you based on your browsing behavior on third-party platforms.

This definition provides a general overview of cookies for informational purposes. Cookies used for specific purposes are detailed in the cookie configuration panel accessible from our platform.

What types of cookies are there?

Please review this section to get general information about the types of cookies that can be used in online environments.

Cookies can be categorized according to their owners into the following categories:

a. First-party cookies: These are cookies sent from an equipment or domain managed by the publisher to the user's computer or device, where the requested service or platform is provided.

b. Third-party cookies: These are cookies sent from equipment or domains not managed by the publisher to the user's computer or device, where another organization processes data through cookies.

Cookies can be classified according to their purposes as follows:

a. Strictly necessary cookies (technical): These are cookies that allow users to navigate a webpage, platform, or application and control traffic on them, identify data or sessions, access restricted sections or content, remember elements that make up an order, perform a purchase transaction for an order, manage payment, control security-related aspects of the service to prevent fraud, use security features during navigation, request registration or participation in an event, store content for video or audio streaming, enable dynamic content (such as loading text or images), or share content on social networks. Strictly necessary technical cookies are downloaded by default when permission is granted to display the platform or provide the requested service.

b. Functionality or personalization cookies: These cookies enable users to access certain features with specific characteristics, such as language preference, the number of results displayed when a user searches, the appearance or content of the service based on the type of browser used or the region from which the service is accessed. Rejecting these cookies may lead to slow website performance or the provision of insufficiently personalized recommendations.

c. Analytics cookies: These cookies allow the analysis of data generated by user activity on our platform or service to provide improvements, calculate the number of users, sections visited on the platform, and how users interact with them.

d. Behavioral advertising cookies: These cookies store information obtained from continuous observation of user behavior, which allows the creation of a specific profile to display advertisements based on the user's browsing habits. These cookies facilitate the management of advertising spaces directly or in collaboration with third parties on the platform.

Why are cookies used on our platform?

Cookies are an integral part of our platform's operation. The primary purpose of our cookies is to make your browsing experience more comfortable and efficient. For example, they are used to remember your preferences (language, country, etc.) during navigation and future visits. Cookies are also used to continually improve our services and platform, as well as to provide personalized advertisements based on your browsing habits.

The information collected by cookies also allows us to improve our platform based on statistical data and usage patterns (number of visits, most visited sections, duration of visits, etc.), understand how users interact with the website statistically, and customize the platform according to your individual interests, such as accelerating searches, etc.

In some cases, cookies may be used to obtain information (such as visited products, browsed sections, etc.) based on the analysis of your browsing behavior to display advertisements on our platform, third-party platforms, or any other medium.

However, sensitive information such as passwords, bank card, or credit card details is never stored in the cookies we use.

How can I manage cookie usage on this platform?

You can find all information about the cookies used by this platform, their purposes, durations, and management (first-party or third-party) in the cookie configuration panel accessible from our platform. This panel allows you to manage the use of cookies that are not strictly necessary for the operation of the platform and to enable or disable them.

Alternatively, you can disable the use of cookies in your browser while browsing the internet. The steps to do this may vary depending on the browser you are using:

  • Google Chrome
  • Internet Explorer
  • Mozilla Firefox
  • Safari

You can disable cookie usage at any time.

Please note that cookie configuration panel management and the option to reject cookies are specific to each browser you use. Therefore, if you prefer to configure cookies in a specific way on one device and want to apply similar settings on another browser, you will need to enable the same option on the second device.

Who uses the information stored in cookies?

The information stored in cookies on our platform is used solely by us, except for those referred to as "third-party cookies," which are used and managed by external organizations to provide services aimed at improving our services and the user experience on our platform. You can always find more information about the cookie configuration panel on our platform.

For more detailed information on the processing of your personal information and those subject to international data transfer in our collaboration with third parties, please refer to our Privacy Policy accessible from our.